Introduction Stream strategy. Skip commitment. Cancel anytime. Remember when you had to buy an entire DVD box set just to rewatch one season of a show? Now you stream what you want, when you want, and cancel when you’re done. That’s fractional leadership in a nutshell Full-Time Execs Are the Cable Bundles of Business With…
Introduction As a revenue leader, I don’t have time for tools that look good in demos but fall flat in execution. If you’re leading sales, marketing, or RevOps and want to cut the noise, here’s what’s working for us. What I’m Packing in My Revenue Arsenal (AI Edition) AI isn’t replacing revenue leaders—it’s upgrading them….
Introduction I used to run a team that used Salesforce. Also HubSpot. Also… a spreadsheet. And Slack. And Monday. And a whole lot of duct tape. Forecasts were off. Leads slipped through the cracks. No one really trusted the data. “It kind of works… for now,” I told myself. Spoiler: it didn’t. How to Fix…
Introduction Too many businesses invest in great tools but still battle messy data, lost leads, and frustrated teams. It’s not the platform — it’s the infrastructure behind it. Why Most CRM Setups Fail (and How to Avoid It) If you’re struggling with Salesforce or HubSpot, chances are you’re running into one (or more) of these:…
Introduction Times are tough for a lot of people, and I’m thinking about starting a company that can help. I would love to chat if you’re looking for work in today’s dismal work climate. Keep Your Head Up. We Got This. If you’ve been laid off, ghosted after interviews, or stuck in an endless loop…
Introduction Let’s face it—hiring great executive talent is tough. It’s expensive. It’s time-consuming. And for a lot of startups or fast-scaling companies, it’s just not the right fit to bring on a full-time CRO, VP of Sales, or VP of Growth too early. Sales leaders: If AI isn’t part of your daily playbook, you’re already…
Introduction Let’s be honest—leading revenue teams is no small feat. Between sales, marketing, customer success, forecasting, and retention, revenue leaders have a lot on their plates. But the most forward-thinking leaders are using AI to lighten the load, gain clarity, and drive real, scalable results. Sales leaders: If AI isn’t part of your daily playbook,…
Introduction What is a Fractional Revenue Leader? A fractional CRO, VP of Sales, or VP of Growth is a senior executive who joins a company on a part-time or contract basis to provide high-level expertise—without the cost and commitment of a full-time hire. These leaders step in quickly, assess challenges, and execute strategies that accelerate…
Introduction Let’s be real—SaaS companies love to talk about growth, but many completely ignore one of their biggest revenue opportunities: their existing customers. Your Account Management Team is (Probably) Leaving Money on the Table Instead of driving expansion, most Account Management teams operate more like customer support. They handle issues, answer questions, and renew contracts—but…